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<p class="p_Heading1"><span class="f_Heading1">General tab</span></p>
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        CMS Desk &gt; Tools &gt; Web Analytics &gt; Optimization &gt; A/B tests &gt; A/B tests &gt; A/B test edit:</p> 
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<p>The following properties can be configured when defining a new A/B test or editing an existing one on its <span style="font-weight: bold;">General</span> tab:</p>
<p>&nbsp;</p>
<div style="text-align: justify; text-indent: 0px; padding: 0px 0px 0px 0px; margin: 0px 0px 0px 0px;"><table width="820" cellspacing="0" cellpadding="5" border="0" style="border: none; border-spacing:0px; border-collapse: collapse;">
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<td valign="top" width="225" style="width:225px; border: solid 1px #000000;"><p>Display name</p>
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<td valign="top" style="border: solid 1px #000000;"><p>The name of the A/B test displayed in the administration interface.</p>
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<td valign="top" style="border: solid 1px #000000;"><p>Code name</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Sets a code name that serves as an identifier for the test. It is also used in the name of the browser cookie used to store which of the test's page variants was assigned to a visitor.</p>
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<td valign="top" style="border: solid 1px #000000;"><p>Test description</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Can be used to enter a text description for the test in order to give information about its purpose, goals, etc.</p>
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<tr style="text-align:left;vertical-align:top;">
<td valign="top" style="border: solid 1px #000000;"><p>Original page</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Sets the path of the page (document) for which the A/B test should be defined. The <span style="font-weight: bold;">Select</span> button may be used to easily choose a page from the website's content tree. </p>
<p>&nbsp;</p>
<p>This property is not available when editing an A/B test of a specific page via the <span style="font-weight: bold;">CMS Desk -&gt; Content -&gt; Edit -&gt; Analytics -&gt; A/B tests</span> interface. In this case, the path of the currently selected document is automatically used as the value.</p>
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<tr style="text-align:left;vertical-align:top;">
<td valign="top" style="border: solid 1px #000000;"><p>Test culture</p>
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<td valign="top" style="border: solid 1px #000000;"><p>Selects which culture version of the <span style="font-weight: bold;">Original page</span> should be included in the test.</p>
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<tr style="text-align:left;vertical-align:top;">
<td valign="top" style="border: solid 1px #000000;"><p>Target number of conversions</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Sets the number of conversion hits that must be logged to complete the test. Once this number is reached, the A/B test will automatically stop working and switch to the <span style="font-weight: bold;">Finished</span> status.</p>
<p>&nbsp;</p>
<p>If the <span style="font-weight: bold;">total</span> option is selected, then the number will be compared with the total amount of conversion hits logged for all test page variants. If <span style="font-weight: bold;">any variant</span> is chosen, then the test will be concluded when the specified number is reached by one variant (the one with the most conversion hits).</p>
<p>&nbsp;</p>
<p>Leaving this property empty or setting it to <span style="font-style: italic;">0</span> means that there will be no conversion hit limit for the test.</p>
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<td valign="top" style="border: solid 1px #000000;"><p>Current number of conversions</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Displays the current number of conversion hits logged for all of the test's page variants.</p>
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<td valign="top" style="border: solid 1px #000000;"><p>Test from/to</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Sets the time interval during which the test should occur. The <span style="font-weight: bold;">Calendar</span> button (<img src="calendar.png" width="13" height="13" border="0" alt="Calendar">) can be used to select the exact date and time.</p>
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<tr style="text-align:left;vertical-align:top;">
<td valign="top" style="border: solid 1px #000000;"><p>Test enabled</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>This property may be used to manually start or stop the test.</p>
</td>
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<tr style="text-align:left;vertical-align:top;">
<td valign="top" style="border: solid 1px #000000;"><p>Status</p>
</td>
<td valign="top" style="border: solid 1px #000000;"><p>Displays the current status of the A/B test. The following statuses are possible:</p>
<p>&nbsp;</p>
<div style="text-align: left; text-indent: 0px; padding: 0px 0px 0px 0px; margin: 0px 0px 0px 0px;"><table border="0" cellpadding="0" cellspacing="0" style="line-height: normal;"><tr style="vertical-align:baseline" valign="baseline"><td width="13"><span style="font-size: 10pt; font-family: 'Arial Unicode MS', 'Lucida Sans Unicode', 'Arial'; color: #000000;">&#8226;</span></td><td><span style="font-weight: bold;">Disabled</span> - indicates that the test is not active. The original tested page will always be displayed to visitors and conversions will not be logged for the test's variants.</td></tr></table></div><div style="text-align: left; text-indent: 0px; padding: 0px 0px 0px 0px; margin: 0px 0px 0px 0px;"><table border="0" cellpadding="0" cellspacing="0" style="line-height: normal;"><tr style="vertical-align:baseline" valign="baseline"><td width="13"><span style="font-size: 10pt; font-family: 'Arial Unicode MS', 'Lucida Sans Unicode', 'Arial'; color: #000000;">&#8226;</span></td><td><span style="font-weight: bold;">Not running</span> - indicates that the test is not active. Used when the test is enabled, but the <span style="font-style: italic;">Test from</span> date is still in the future.</td></tr></table></div><div style="text-align: left; text-indent: 0px; padding: 0px 0px 0px 0px; margin: 0px 0px 0px 0px;"><table border="0" cellpadding="0" cellspacing="0" style="line-height: normal;"><tr style="vertical-align:baseline" valign="baseline"><td width="13"><span style="font-size: 10pt; font-family: 'Arial Unicode MS', 'Lucida Sans Unicode', 'Arial'; color: #000000;">&#8226;</span></td><td><span style="font-weight: bold;">Running</span> - indicates that the test is currently active.</td></tr></table></div><div style="text-align: left; text-indent: 0px; padding: 0px 0px 0px 0px; margin: 0px 0px 0px 0px;"><table border="0" cellpadding="0" cellspacing="0" style="line-height: normal;"><tr style="vertical-align:baseline" valign="baseline"><td width="13"><span style="font-size: 10pt; font-family: 'Arial Unicode MS', 'Lucida Sans Unicode', 'Arial'; color: #000000;">&#8226;</span></td><td><span style="font-weight: bold;">Finished</span> - this status is automatically assigned after the <span style="font-style: italic;">Test to</span> date passes or when the <span style="font-style: italic;">Current number of conversions</span> reaches the <span style="font-style: italic;">Target number of conversions</span>. Tests with this status are no longer active.</td></tr></table></div><p>&nbsp;</p>
<p>Each page may have only one A/B test running at a given time. It is however possible to have multiple finished or disabled tests assigned to a page, which can be used to archive data from previous tests or when preparing future tests. Different culture versions of a page may each have a different test running at the same time.</p>
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<p>&nbsp;</p>
<p>More resources can be found in <a href="http://devnet.kentico.com/docs/6_0/devguide/ab_testing_overview.htm" target="_blank" class="weblink">Developer's Guide -&gt; Modules -&gt; Website optimization -&gt; A/B testing</a>.</p>
<p>&nbsp;</p>

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